Starts at home and spreads abroad.
We were delighted when our customer called us to tell us that she wats to sell her had made knitting. She was doing macrame for herself and her relatives for years. And now she wanted to open up to the market and sell her amazing Hand-Made Macrames Online! The topic we talked about at the first meeting was, how the product will come to the fore. In this industry, which has hundreds of competitors in the market, we wanted to reflect the mood, bohemianism, and purity of the product rather than the product. We noticed that the products looked decorative even when you're not wearing them on your shoulder. Since we started with plain and clean looks, we took photos of the products and collaged them into different visuals. From logo design to social media content, we used trending materials everywhere. Thus, we introduced accessories that can be used by urban people in their daily lives with bohemian touches.
Branding - Photography
Client: BohoRosie, TR